Churn Reason Classification
churn
reason
CX
Industry
Technology
For Whom
CX Leaders, Product Teams, Retention Specialists
Why You Need This
Knowing why customers leave is step one in fixing churn.
How It Works
Classification models and NLP group churn reasons by topic/urgency.
Data Type
Tabular
What You Need
Churn survey/text, activity logs, demographic data.
What You Get
- Churn reason dashboards
- Segment definitions: Product, Price, Service, Competitor
- Retention intervention ideas
How To Use It
Fix root cause churn drivers, test retention tactics, monitor improvement.
Technique
Classification
Business Impact
Reduce churn by addressing true drivers (track churn % and reason distribution).
How We Deliver This
Churn analysis dashboards, survey design, retention playbooks.
Can Be Extended To
Proactive churn prevention, product roadmap, loyalty offers.