Basket Size Growth Analysis
basket size
growth
AOV
Industry
Retail
For Whom
E-Commerce Managers, Retail Sales Leaders, Store Managers
Why You Need This
Increase average order value by understanding drivers of bigger baskets.
How It Works
Analyze basket size distribution and link to drivers (promo, placement, time).
Data Type
Tabular
What You Need
Transaction data (items per basket, spend per transaction, promo flags).
What You Get
- Basket size distribution dashboards
- Segment definitions: Small, Medium, Large baskets
- Growth recommendations
How To Use It
Target large-basket drivers in-store and online; adjust merchandising and offers.
Technique
Statistical Analysis
Business Impact
Increase average order value and profit per transaction (track AOV and large basket %).
How We Deliver This
AOV dashboards, merchandising review, sales team coaching.
Can Be Extended To
Personalized offers, cross-sell campaigns, product bundling.